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Lakers Part Of TNT's Most-Watched NBA Coverage

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Oct 28, 2009 5:34 pm US/Pacific

Lakers Part Of TNT's Most-Watched NBA Coverage

TNT has most-watched night of its NBA coverage

LOS ANGELES (AP) ― The doubleheader featuring title contenders Boston, Cleveland and the Los Angeles Lakers produced Turner's most-watched opening night in its 26 years of airing the NBA.

TNT drew nearly 3.7 million viewers Tuesday for the Celtics' 95-89 victory over the Cavaliers, followed by the Lakers' 99-92 win over the Clippers. That was a 43 percent increase over the 2.6 million that watched last year's opening-night doubleheader.

Overall, it was TNT's most-watched doubleheader since Feb. 2, 1996, a night that was anchored by a Bulls-Lakers showdown.

TNT drew a 2.3 U.S. household rating for Tuesday's coverage.

(© 2010 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

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